Insurers: Short-term health plans on rise – Kansas City Business Journal:

In fact, sales of individual both short termor permanent, are both up over 30 percen t from the same period last year, which was a recore sales year for the insurance said Margaret Jarvis, a spokeswomab for Blue Cross and Blue Shield of An increased interest in individuapl plans, particularly for short-term plans for those who need temporarty coverage between jobs, can be seen in the recent launche of more short-term individual plans by major insurancd companies.
For instance, UnitedHealthcare’s subsidiary recently introduced two new short term healtbh insurance plans in Texas that offerr coverage from one to 12 They are designed specifically for those who cannot affordor aren’t eligible for Cobra in the troublee economy. Cobra is a federally mandatedc program in which workers who lose theire jobs have the righy to maintain their health insurance plan at theirt company for a set periosof time. The idea behinr Cobra is to make sure aworker doesn't have a lapsd in health insurance whilse in between jobs.
The time that someone could be on Cobr was recently extended through thefederal government's stimulus and premiums for laid off workers were also said it launched a similar shor t term insurance product called HumanaOne in April that is being offered in Alabama, Colorado, Louisiana, Michigan, Nebraska, Ohio and The need for these types of temporar plans are have become greater in the current recession, Golden Rule CEO Richarx Collins said.

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